In a world overflowing with marketing options, how do you make your business stand out? Paid ads, email campaigns, social media outreach… the choices are boundless. So it's easy to get overwhelmed trying to find the perfect marketing mix. One tactic that always sparks debate is Search Engine Optimization (SEO). Contrary to quick-fix options like…
Link building undoubtedly remains an integral part of an off-page SEO strategy – a tactic top-ranking websites often leverage. Yet, as per a Backlinko estimate, 94% of all the content on the internet has zero external links. It only proves the point that many people only focus on creating the content and ignore investing in…
SEO can be a quite challenging to handle internally. As a result, it's common for businesses to turn to external SEO service providers. SEO Services providers have a wide range of specialties, allowing companies to benefit from their skills and knowledge, thereby improving their online presence. The array of tasks they handle includes Technical SEO,…
Before we reason why your business needs SEO, let's look at the fact that 75% of internet users never go past the first page of search results. This means if a business is not on the first page, it is losing out on online visibility. In a nutshell, your business's online visibility depends on getting…
We analyzed 400 digital PR articles to answer the following questions: What should you expect from a digital PR article in terms of backlinks, organic traffic, and social media coverage? Do successful PR articles have any common characteristics? So, without further ado, let’s look at the results. A Summary of Our Key Findings 32% of…
In the realm of search engine optimization (SEO), link building plays a vital role in boosting website visibility and organic rankings. While there are various techniques to acquire backlinks, manual link building remains a popular and effective method. In this article, we will explore the meaning of manual link building, delve into strategies for successful…
About the Client The client is based out of the US and is an SEO Consultant with 10+ Years of experience. Initially, the client had a one-person agency wherein he was helping his customers with all types of SEO Services like Technical Audit, On-Page Optimization, Content Marketing, and Link Building activities. We have been engaged…
In the ever-evolving world of e-commerce, Shopify has carved out a unique niche for itself. The platform continues to empower countless new store owners, offering them the tools to create and manage their online shops with ease. However, navigating this vast landscape can be a daunting task, especially for those who are just dipping their…
Thanksgiving, Christmas, Black Friday, Cyber Monday, or any holiday season can do wonders for your online sales. According to the data, sales during Christmas in the UK reached 84.17 billion British pounds in 2021. But, what about the increasing competition during those times? How can you avoid that? Well, you surely can't avoid competition, but…
Developing and launching a new medical device is no easy process, and promoting it online is equally challenging. A solid pre-launch strategy requires marketing efforts from all mediums such as social media platforms, PR, SEO, and more. One of the most important marketing channels is SEO, as it helps websites to gain traffic, rank in…
A drop in traffic is scary for the website owner as it puts them in a critical situation. If this issue is left unaddressed, it can lead to a potential loss of revenue and visibility that can impact the overall business performance and brand perception. We are going to give you a glimpse of how…
Selecting the best e-commerce platform for your business is critical to ensure that your online store has the right functionality, customization options, scalability, user-friendliness, integration capabilities, security, support, and cost structure that align with your business requirements and goals. A well-chosen e-commerce platform can contribute significantly to the success of your online store and help…
Laracon India 2023 was held at Club O7 Ahmedabad, Gujarat, on 25-26 February. This event was attended by 1100 Laravel developers from all over the world. It was aimed at bringing together Laravel enthusiasts to share their experiences, knowledge, ideas, and tap into business networks. Also, staying up-to-date with the latest trends and developments in…
We are going to give you a glimpse of exactly how we increased the organic traffic of a healthcare website from 4,751 to 31,503 through On-Page SEO and Content Optimization. Google Analytics Dashboard About the Client Our client is the largest and most active physician wound management group in the US – delivering over a…
Are you already selling on Etsy and looking to grow your online business by building a Shopify Store? Or are you already selling using both platforms but have not set up the integration yet? In this article, let's check out the perks of integrating both platforms. What is Shopify? Shopify is an e-commerce platform that…