Speed and Performance for Making a Lasting Impression
Speed and performance are the absolute need for great customer experience. Today, speed is an essential factor for a website as well as for a good SEO ranking on search engines. Every website owner should focus on providing the best user experience. Users demand quicker responses. No user wants to spend his valuable time waiting…
Animation in Web Design
Animated websites represent one of the exciting website design trends that have elevated user experience by a couple of notches. You can bank on animations in creating a number of subtle transitions or deliver vibrant illustrations and details that rely on dynamism to create a brilliant impression in the minds of visitors today. Use of…
10 Powerful Benefits of Digital Marketing to Grow Your Business
Digital marketing is any activity carried out with any media towards the promotion of services and goods. This is an originally internet-based activity targeted at providing services or promoting products. Digital marketing covers, SEO, Pay-Per-Click, Social Media Marketing, Content, Marketing, Video Marketing, Inbound Marketing, etc. Online marketing requires businesses to have a good marketing strategy…
9 Tips to Write an Impressive About Us Page in 2020
A website is an online identity for several brands and companies, and every organization has to obstruct the design process to create compelling content that stands tall in itself. A robust “About Us” page is crucial to the success of inbound marketing strategy that you employ for your business. For an“About Us” page to stick,…
The Best Three Techniques to Uplift Your SEO in 2018
An SEO strategy is touted to be effective when all tasks are geared to drastically improve website quality or a company’s web presence. With SEO evolving over time, expect 2018 to bask on new results. Every business’ website needs a strategy of a UX overhaul or proper content to rank high on SERPs. The website’s…
Chatbots – Delivering the Boost to Their Social Media Marketing Strategy
Chatbots have been the talk of the technological world for a long time now. They are automated systems that operate on a chat platform. They have become an essential part of technology just as the web was decades ago. Experts believe that chatbots will rule the world in the coming future. As per a recent…
5 Pros and Cons of Accelerated Mobile Pages
Accelerated Mobile Pages or AMP is a global initiative for promoting faster mobile websites. This project brings a unique coding language to the fore with AMP HTML, which restricts code to boost loading speed and reliability. It is being supported rapidly by publishers, web technology providers and several developers worldwide and has been embraced by…
8 Points Needs to Consider while Optimizing Google Shopping Feeds
Product Listing Advertisements (PLA) by Google is a popular advertising platform that fetches product data from Google Merchant Center and displays it systematically for increased clicks. For running a streamlined PLA campaign, one needs to setup a seamless shopping campaign in Google Adwords with proper planning and management. To boost conversion ratio and sales from…
Sitemaps – Its importance to Websites
A sitemap is a list or diagram which represents the hierarchical structure of the HTML pages in the website. It is a website designing planning tool. In other words it is a way to tell Google and other search engines about one’s website pages which might not be discoverable otherwise. The main aim of creating…
SEO Tips to Increase your Search Ranking (“Do’s” and “Don’ts”)
Still wondering why your website featuring your niche product/services isn’t anywhere near the top search results in search engines? Haven’t you yet Social Media Marketing started ? for your website? Haven’t you heard about a term- PPC (Pay Per Click) ? Well, then most probably you haven’t heard of Search Engine Optimization (SEO) and if…