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Achieving 6X Organic Traffic Growth for a US Healthcare Company

We are going to give you a glimpse of exactly how we increased the organic traffic of a healthcare website from 4,751 to 31,503 through On-Page SEO and Content Optimization. Google Analytics Dashboard About the Client Our client is the largest and most active physician wound management group in the US – delivering over a…

Integrate Shopify With Etsy: Is It The Right Choice For You?

Are you already selling on Etsy and looking to grow your online business by building a Shopify Store? Or are you already selling using both platforms but have not set up the integration yet? In this article, let's check out the perks of integrating both platforms. What is Shopify? Shopify is an e-commerce platform that…

What Is SKU In Shopify & How To Manage Them?

SKU stands for “Stock Keeping Unit”, it is a unique identifier used to identify individual products in Shopify. SKUs are used to differentiate between different products, allowing you to better manage your store inventory and keep track of individual products. They can also help simplify the ordering process by ensuring that customers get the correct…

How to Change Shopify Store Name

Shopify is a web-based eCommerce platform that enables businesses and individuals to design, configure, launch and manage an online store. It has many features, such as an integrated payment system, unlimited bandwidth, mobile app access, analytics, marketing tools, and integration with major social media networks. Shopify is designed for entrepreneurs of any size - from…

What are Tags on Shopify: Types & Best Practises Explained

Shopify tags are labels that can be applied to the products, blogs, customer data, returns, transfers, orders, and more in your Shopify store. They help you organize and categorize products, making it easier for potential customers to find what they’re looking for, and help search engines more accurately crawl and index the content on your…

7 Shopify Page Builders to Try in 2023

Shopify Page Builder apps are plugins that allow users to customize their Shopify store pages quickly and easily. They provide a range of features to help merchants create unique and eye-catching designs, including drag-and-drop layouts, responsive design options, social media integration, and more.  With the help of Shopify page builders, merchants can create unique page…

7 Best Shopify Subscription Apps in 2023

Shopify Subscription Apps are easy to use and make it possible to offer subscription services, like memberships or recurring items, straight from your existing Shopify site. Once set up, you’ll be able to manage customers subscriptions and make changes with ease. Not only that, but these apps also make it much easier for your customers…

Shopify Unite 2022: A Recap of the Melbourne Conference

Shopify Unite is an annual meetup hosted by Shopify for bringing the Shopify developers and the Shopify partners in the Shopify community together.  Zestard has been a Shopify partner and expert since 2016 and attended the Shopify Unite event that took place in Melbourne in 2022. Zestard attended Shopify Unite in 2018 and 2019 which…

10 Best WordPress Ecommerce Plugins For Your Store

Plugins are required to bring in important features to your WordPress sites, such as adding contact forms, increasing website speed, creating an online store, managing payments, and many other features. There are over 55,000 plugins in the WordPress Plugin Directory. With so many options to select from, it can be difficult to pick the best…

Top 8 Shipping Apps for Shopify Store

About 63% of online buyers abandon their cart and do not proceed to checkout if the cost of delivery is very high. Also, around 36% of the visitors back off due to extremely slow shipping. The shipping experience impacts both sales conversion as well as customer retention. If customers remain unsatisfied with the shipping experience,…

Top 6 Shopify Image Optimizer Apps of All Time

Images on a webpage can increase bytes (size of the pages) and slow down the loading time, hence, it can result in poor customer experience, high bounce rates, and low conversion rates. If you are witnessing these issues, it is time to fix them. An image optimizer reduces the file size of an image by…

Best Digital Marketing Company Award – GESIA 2022

Zestard won the prestigious GESIA Award for the “Best Digital Marketing Company, 2022”.  The GESIA (Gujarat Electronics and Software Industries Association) Annual Award is an initiative taken to identify and recognize startups as well as innovation-oriented companies to grow and flourish, in the state of Gujarat. GESIA is a platform that gives an opportunity to…

Magento Latest Version Released (2.4.5): Magento Version Guide

Magento Commerce is a robust open-source eCommerce platform that runs smoothly across different devices. This platform allows retailers to easily build and manage fully responsive and optimized websites for mobile. Adobe released the latest Magento 2.4.5 version on 9th August 2022. Adobe has been known for its updates to improve users’ experience, and this latest…

SEO for Shopify – 15 Proven Tips to Rank #1 on Google

What Is Shopify SEO? Conducting SEO for Shopify means optimizing a Shopify website to perform better in SERP results. Though SEO can be applied to any website, SEO for Shopify is specifically focused on helping e-commerce business owners to obtain more organic traffic and higher keyword rankings on Google. According to internet live stats data,…