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12 Shopify Tips for New Store Owners

In the ever-evolving world of e-commerce, Shopify has carved out a unique niche for itself.   The platform continues to empower countless new store owners, offering them the tools to create and manage their online shops with ease.  However, navigating this vast landscape can be a daunting task, especially for those who are just dipping their…

How Link Building Helped a UK Based Gifting Client Achieve Top Rankings in 4 Months

Thanksgiving, Christmas, Black Friday, Cyber Monday, or any holiday season can do wonders for your online sales. According to the data, sales during Christmas in the UK reached 84.17 billion British pounds in 2021. But, what about the increasing competition during those times? How can you avoid that? Well, you surely can't avoid competition, but…

Increasing Organic Traffic by 10X in 24 Months: A Success Story

Developing and launching a new medical device is no easy process, and promoting it online is equally challenging. A solid pre-launch  strategy requires marketing efforts from all mediums such as social media platforms, PR, SEO, and more.  One of the most important marketing channels is SEO, as it helps websites to gain traffic, rank in…

BigCommerce vs. Shopify: A Comparative Guide

Selecting the best e-commerce platform for your business is critical to ensure that your online store has the right functionality, customization options, scalability, user-friendliness, integration capabilities, security, support, and cost structure that align with your business requirements and goals. A well-chosen e-commerce platform can contribute significantly to the success of your online store and help…

Zestard Participated as Gold Sponsor in Laracon India 2023

Laracon India 2023 was held at Club O7 Ahmedabad, Gujarat, on 25-26 February. This event was attended by 1100 Laravel developers from all over the world. It was aimed at bringing together Laravel enthusiasts to share their experiences, knowledge, ideas, and tap into business networks. Also, staying up-to-date with the latest trends and developments in…

Achieving 6X Organic Traffic Growth for a US Healthcare Company

We are going to give you a glimpse of exactly how we increased the organic traffic of a healthcare website from 4,751 to 31,503 through On-Page SEO and Content Optimization. Google Analytics Dashboard About the Client Our client is the largest and most active physician wound management group in the US – delivering over a…

Integrate Shopify With Etsy: Is It The Right Choice For You?

Are you already selling on Etsy and looking to grow your online business by building a Shopify Store? Or are you already selling using both platforms but have not set up the integration yet? In this article, let's check out the perks of integrating both platforms. What is Shopify? Shopify is an e-commerce platform that…

What Is SKU In Shopify & How To Manage Them?

SKU stands for “Stock Keeping Unit”, it is a unique identifier used to identify individual products in Shopify. SKUs are used to differentiate between different products, allowing you to better manage your store inventory and keep track of individual products. They can also help simplify the ordering process by ensuring that customers get the correct…

How to Change Shopify Store Name

Shopify is a web-based eCommerce platform that enables businesses and individuals to design, configure, launch and manage an online store. It has many features, such as an integrated payment system, unlimited bandwidth, mobile app access, analytics, marketing tools, and integration with major social media networks. Shopify is designed for entrepreneurs of any size - from…

What are Tags on Shopify: Types & Best Practises Explained

Shopify tags are labels that can be applied to the products, blogs, customer data, returns, transfers, orders, and more in your Shopify store. They help you organize and categorize products, making it easier for potential customers to find what they’re looking for, and help search engines more accurately crawl and index the content on your…

7 Shopify Page Builders to Try in 2023

Shopify Page Builder apps are plugins that allow users to customize their Shopify store pages quickly and easily. They provide a range of features to help merchants create unique and eye-catching designs, including drag-and-drop layouts, responsive design options, social media integration, and more.  With the help of Shopify page builders, merchants can create unique page…

7 Best Shopify Subscription Apps in 2023

Shopify Subscription Apps are easy to use and make it possible to offer subscription services, like memberships or recurring items, straight from your existing Shopify site. Once set up, you’ll be able to manage customers subscriptions and make changes with ease. Not only that, but these apps also make it much easier for your customers…

Shopify Unite 2022: A Recap of the Melbourne Conference

Shopify Unite is an annual meetup hosted by Shopify for bringing the Shopify developers and the Shopify partners in the Shopify community together.  Zestard has been a Shopify partner and expert since 2016 and attended the Shopify Unite event that took place in Melbourne in 2022. Zestard attended Shopify Unite in 2018 and 2019 which…